Leveraging the various holidays that occur throughout the year is a great way to grow your sales and connect with your audience. With that in mind, today we bring you a full holiday marketing calendar you can use as part of your marketing strategy for 2024.
January
- 1st: New Year’s Day – Promotion for starting fresh, new products/services.
- 3rd Week: Blue Monday – Campaigns to boost morale, special offers.
- 20th: MLK Day (US) – Content highlighting unity and community service.
February
- 2nd: Groundhog Day (US) – Engaging social media content, interactive polls.
- 14th: Valentine’s Day – Promotions for gifts, special themed products.
- Presidents’ Day (US, third Monday) – Sales event, patriotic campaigns
March
- 17th: St. Patrick’s Day – Green-themed promotions, limited-time offers.
- 8th: International Women’s Day – Celebrate with profiles on women in business, special promotions.
April
- 1st: April Fools’ Day – Playful content, light-hearted prank products/campaigns.
- Easter Sunday (date varies) – Easter-themed products, family discount deals.
May
- 1st week: National Small Business Week (US) – Highlight your business story, customer appreciation deals.
- Mother’s Day (second Sunday) – Mother’s centered products and services, gift specials.
- Memorial Day (last Monday) – Start of summer sales, remembrance posts.
June
- 1st – 30th: Pride Month – Support LGBTQ+ causes, rainbow-themed products.
- Father’s Day (third Sunday) – Promotions for dad-centric gifts and services.
July
- 4th: Independence Day (US) – Patriotic promotions, fireworks-themed sales.
August
- Back to School (date varies by region) – Sales on school supplies, student discounts
September
- Labor Day (first Monday) – End of summer sales, promotions honoring workers.
- Mid-September to mid-October: Hispanic Heritage Month (US) – Highlight Hispanic products/heritage.
October
- 31st: Halloween – Spooky-themed promotions, costume-related sales.
November
- 11th: Veterans Day (US) – Recognize veterans, charity-support sales.
- Thanksgiving (fourth Thursday) – Thankful messages, Black Friday/Cyber Monday promotions.
December
- 25th: Christmas – Holiday deals, festive product lines, gift suggestions.
- 31st: New Year’s Eve – Reflect on the past year, tease next year’s offerings.
About The Pomona Chamber of Commerce
At the Pomona Chamber of Commerce, our mission is to keep you up to date with the most relevant developments in business management and administration so you and your company can take advantage of new opportunities.
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