Today more than ever, having a strong company culture is essential to the success of any business. Here’s how you can build and maintain a strong company culture that drives the growth of your organization.
Purpose Is Key
A compelling sense of purpose is the core of a strong company culture.
To find your purpose, identify the “why” of your operation. In short: Why are you in business? To serve your community? To change the world? To revolutionize your industry?
The answer is different for every company, but coming up with your own answer is the first step toward building a great company culture that sets your organization apart and motivates your team to go the extra mile.
Lead by Example
Having a clear idea of the purpose of your company is great, but your team needs to know what that drive looks like.
Model the behavior you want to become the norm in your organization and actively look for examples of employees who adhere to those values.
While purpose serves as a sort of road map for your employees, real-life examples provide your team with the inspiration they need to live by those ideals.
Celebrate Team Wins
Celebrating team wins is particularly important when a team works remotely. Call out your teams’ achievements and stress the contributions made by individual members. Also, don’t forget to underline the connection between those wins and your company culture. This will boost the morale of your team while giving them a sense of purpose and advancement.
This doesn’t mean that you should refrain from giving critical feedback when necessary. Just don’t forget how important wins, even small ones, are to your company culture right now.
More Resources to Navigate the Virtual Workplace
The COVID-19 pandemic has upended our work habits in unexpected ways. These are some previous posts you can check out for more ideas to deal with the challenges of the “new normal.”
- Onboarding employees virtually: 4 simple tips
- Do you want to be more productive? Try mindfulness.
- 4 Ideas for entrepreneurs to take it easy as parents
- How to conduct successful webinars
- Adapt to new consumer trends with these ideas and tools
At the Pomona Chamber of Commerce, our mission is to keep you up to date with the most relevant developments in business management and administration so you and your company can take advantage of new opportunities. Contact us by email (info@pomonachamber.org) telephone (909-622-1256), social media, or click on this link to join and start enjoying the benefits of membership today.
