Young man in business suit holding laptop illustrates blog "5 Tips for New Entrepreneurs"

5 Tips for New Entrepreneurs

Starting a new business can be an incredibly exciting yet terrifying experience. There are so many different avenues to explore, and it can be tough to figure out which direction to head in. However, with the right mindset and approach, anyone can take the leap and succeed as an entrepreneur. With that in mind, here…

Man with pen drawing a yellow smiley face in the air in front of him.

How to Build a Customer Base FAST!

When it comes to building a successful business, it’s all about having a strong customer base. Having a solid group of loyal customers can help you grow your business and increase your revenue. However, building a customer base from scratch can be a daunting task, especially if you’re just starting out. That’s why we’ve put…

Man talking in front of camera illustrates blog "What Is Content Marketing?"

What Is Content Marketing?

Ensuring that your business gets noticed in today’s media landscape requires a good grasp of content marketing. But what is content marketing, exactly? How to get started with content marketing? In today’s post, we answer all these questions and then some. So, What Is Content Marketing? Simply put, content marketing is a marketing approach centered…

Photo of man giving presentation illustrates blog: "How To Be More Persuasive"

How To Be More Persuasive

No matter how good your business ideas are. You still have to know how to persuade investors, colleagues, and employees to share your vision. Keep reading to discover three tactics backed by science to be more persuasive. 1. Don’t Underestimate the Power of Peripheral Cues According to an influential 1986 study titled “The Elaboration Likelihood Model…